Does CMO Insider’s New Advisory Council Bring Valuable Expertise or Potential Conflicts of Interest?


1. CMO Insider’s New Advisory Council provides valuable expertise. The council is composed of experienced individuals who have proven themselves in the field of marketing, offering insights and guidance to CMOs and aspiring CMOs.

2. The advisory council can offer fresh perspectives and innovative ideas. By bringing together diverse industry professionals, CMO Insider ensures a broader range of insights and a more dynamic approach to problem-solving.

3. Networking opportunities are enhanced. The council’s presence facilitates connections between CMOs and other professionals in the marketing field, expanding their network and potential collaboration opportunities.

4. CMO Insider aims to provide a platform for professional growth. Through the advisory council’s expertise, CMOs can access valuable resources and guidance to enhance their skills and advance their careers.


1. Potential conflicts of interest may arise. As the advisory council members are involved in the marketing industry themselves, there is a possibility that their advice could be biased towards their own interests or experiences.

2. Lack of diversity within the council could limit perspectives. If the advisory council is not representative of different backgrounds, industries, or demographics, it may result in a narrow range of insights and potentially exclude certain voices.

3. Transparency regarding the council’s selection process is important. It is crucial for CMO Insider to be fully transparent about how the council members are chosen, ensuring that the selection process is fair and free from any favoritism or nepotism.

4. The advisory council’s expertise might not always align with the needs of CMOs. While the council members may have valuable knowledge and experience, their insights may not always directly address the specific challenges or goals of every CMO or aspiring CMO.


Introducing CMO Insider, a platform launched in June 2023 that fosters connections among chief marketing officers and aspiring CMOs. Join us to discover new ideas, gain valuable insights, and connect with fellow professionals in the field.