Pros:
– Communication design can significantly enhance the effectiveness of delivering messages and information.
– It allows for visually engaging and aesthetically appealing presentations, which can capture attention and leave a lasting impact.
– With effective communication design, complex ideas can be simplified and made more accessible to a wider range of audiences.
– It can facilitate better understanding and comprehension, as visual elements can often convey meaning more efficiently than written or spoken words alone.
– Communication design can help create a consistent and cohesive brand identity, reinforcing brand recognition and boosting customer loyalty.
Cons:
– Communication design can be time-consuming and requires expertise in graphic design and visual storytelling.
– Implementation of communication design can be costly, especially when outsourcing the design work to professionals.
– It may not always guarantee the desired results, as the effectiveness of communication design is subjective and can vary between individuals.
– Overreliance on visual elements may overshadow the importance of the actual content being communicated.
– Trends in communication design can change rapidly, potentially rendering certain designs outdated or ineffective over time.
Please Note: The mention of giving a talk at DevRelCon London and the blog post series are not directly related to the subject of communication design, so they have been excluded from the lists above.
context: https://medium.com/@mseckington/the-art-of-communication-design-intro-54a822efab34
Last month, I presented at DevRelCon London. This blog post series is a modified version of my speaker notes, divided into multiple posts for improved readability.
